Customer and Partner Marketing Manager

About Clientivity.io

Clientivity.io is a cutting-edge startup revolutionizing client relationship management and operational efficiency for businesses. Our platform is designed to help businesses optimize engagement, streamline processes, and drive growth. We are expanding our presence in Kenya and East Africa and are looking for a dynamic Customer and Partner Marketing Manager to drive our growth and engagement efforts.

Job Overview

We are seeking an experienced Customer and Partner Marketing Manager to lead our marketing efforts, focusing on customer acquisition, engagement, and strategic partnerships. The ideal candidate is a strategic thinker with a strong background in B2B marketing, customer lifecycle management, and partner marketing. This role requires a proactive individual who can develop and execute campaigns that enhance customer loyalty and drive business growth through partnerships.

Key Responsibilities

• Customer Engagement & Retention: Develop and implement customer marketing programs that increase engagement, satisfaction, and retention.
• Partnership Marketing: Identify, onboard, and nurture strategic partners, aligning marketing initiatives with business growth objectives.
• Demand Generation: Plan and execute multi-channel marketing campaigns, including email marketing, content marketing, social media, and events, to drive lead generation.
• Market Research & Insights: Analyze customer and market data to develop strategies that enhance product positioning and messaging.
• Content & Communications: Develop compelling marketing content, case studies, and partner success stories to showcase Clientivity.io's value proposition.
• Event Marketing: Organize and participate in industry events, webinars, and partner summits to enhance brand visibility.
• Performance Tracking: Monitor and analyze key marketing performance metrics, providing regular reports and insights for continuous improvement.

Qualifications & Skills

• Experience: 3+ years in customer marketing, partner marketing, or a similar role in a B2B SaaS or technology-driven environment.
• Marketing Expertise: Strong understanding of digital marketing, content marketing, and customer lifecycle strategies.
• Partnership Management: Proven experience in building and managing strategic partnerships.
• Analytical Mindset: Ability to analyze data, generate insights, and optimize marketing efforts.
• Communication Skills: Excellent written and verbal communication skills, with the ability to craft compelling messages.
• Tech-Savvy: Familiarity with marketing automation tools, CRM platforms, and data analytics tools.
• Adaptability: Ability to thrive in a fast-paced startup environment with minimal supervision.

Why Join Us?

• Opportunity: Shape and grow the marketing function of a fast-growing startup.
• Work Environment: Work in a dynamic, innovative, and collaborative environment.
• Compensation: Competitive salary and growth opportunities.
• Work Flexibility: Remote work flexibility with a focus on impact-driven results.

How to Apply

Interested candidates should submit their resume and a cover letter detailing their relevant experience and why they are a great fit for this role to careers@clientivity.io with the subject line "Customer and Partner Marketing Manager - Nairobi".

Application Deadline

Rolling basis until the position is filled.

Join us in shaping the future of client engagement and business efficiency in Africa!